Дмитрий Дубилет

О книгах и бесплатных газетах Лондона

В Лондоне очень распространена реклама книг. По тому, что чуть ли не каждый пятый сити-лайт посвящен какой-нибудь очередной книжной новинке, можно предположить, что британское книгоиздательство чувствует себя получше украинского.

Особенно реклама распространена, само собой, в метро.

Также примечательно, что в Лондоне на улицах раздается не менее пяти (по моим наблюдениям) бесплатных газет с огромными тиражами - вид медиа, который из-за кризиса совсем не прижился в Украине.

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Это здорово, конечно, но халявное чтиво стимулирует лондонцев разбрасывать эти самые газеты, где попало... Хотя, если не брезгуешь брать после незнакомого человека газету, то, можно сказать, что в метро всегда есть, что почитать. :)

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